Guys, it’s time to change your usual outfits to nothing but activewear because Beyoncé is collaborating with Adidas. The collection is known as IVY Park x Adidas.
A video teaser was released by Beyoncé. The video shows the new range of clothing that will be in the collection which includes striped track pants, jerseys and short-sleeve hoodies!
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The pop star has been posting photos and videos, teasing the brand’s launch for the past few weeks, and it has gotten all her fans excited. The hashtag #IvyParkXAdidas even made it to #3 on Twitter’s top 10 trending topics in the US and that’s how passionate her fans are.
Here are some previews of the collection which are taken from Beyoncé’s Instagram account!
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All the posts about this collection have over 1 million likes and it’s amazing!
In an interview with ELLE, Beyoncé mentioned that this new line is fun, and it lends itself to creativity which is the ultimate power. She focused on designing a unisex collection of footwear and apparel because Beyoncé herself saw quite a lot of men in IVY PARK. Beyoncé also shared that she appreciates the beauty of gender-neutral clothing and breaking the so-called fashion rules.
People are loving the collection so far and guess what?
It has already been launched in Malaysia on the 18th of January at these stores:
- Adidas KLCC
- JD Pavillion
- JD Sunway Pyramid
So, what do y’all think about the collection? Are you getting any of these apparels? Comment down below!
Header Image : Harper’s Bazaar | Turbologo
